Monday, July 22, 2013

The "Mini Prince" has Big Ideas

I'm headed to Kaua'i in a couple months and I was looking into which of the several great golf courses on the island I want to play when I came across this little gem.  The Princeville Resort, which boasts two 18 hole courses - the Prince (#1 ranked public course in Hawaii) and the Makai (also highly rated but under renovation) - has a six hole pitch-and-putt called the "Mini Prince Par 3."

The Mini Prince includes six holes 48-91 yards in length so it's appropriately sized for people of all ages and skill levels.

It has cups that are 8" wide, almost double the standard 4 1/4" cup, making the game easier and increasing the potential for lower scores and higher enjoyment.

The greens fee includes use of a Titleist Vokey wedge so you don't need to worry about bringing your sticks.

Kids play free with a paid adult so families are encouraged to go out together, and the adult rate is $15 for unlimited play throughout the day.

This makes so much sense to me on so many levels that I wanted to pass it along.  Princeville is a prestigious resort that is predominately visited by families, so they did exactly what I wrote about last week by putting the consumer experience first and created a course experience unlike any other I've heard of.  All a resort guest needs to do is walk up to the pro shop and with very little effort, very little skill, and very little cost, have an enjoyable, easy, quick experience with golf in an environment that has set them up for success.  That's pretty cool and is the approach I believe we need to have across all levels of the industry.

Here are some pictures from their website and I am very much looking forward to checking out this course in September.


  1. i love to play golf and you are doing awesome job by bringing an enterpreneurial approach to growing golf through innovative programmes, appericiated!! keep it up.

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